ABOUT US
A young couple, both running our own businesses for a few years now.
PHOTOGRAPHER
As a photographer, I love everything creative. Building a brand and choosing colours and a style: that's what I enjoy most. I also love creating all the imagery for Aurecha. I've been drinking matcha for years, and got Thijs hooked soon after we met.
DEVELOPER
At fourteen, I started a sticker business with my brother. After that, I taught myself to code. For Aurecha I build the websites, handle stock and shipping, and keep everything running behind the scenes. Fiene introduced me to matcha: for me a lovely alternative to coffee, with steady energy that lasts much longer.
What could be more fun than starting a business together? The idea for a matcha company came quickly. We were huge matcha drinkers, but all too often we ordered a matcha that turned out dull, flavourless and on top of that too expensive.
So we decided to dive into matcha quality and how to get it just right. That's how we eventually arrived at our current blend. It ticks all our boxes: bright green, a complex flavour profile, first harvest, organic and not bitter.
By keeping our supply chain short, buying in bulk and saving on small things like stick-on labels, we keep our costs, and with them our price, as low as possible. Without cutting corners on what matters most: the matcha.